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Brazilian fashion at the Cabana Show

Four Brazilian brands will attend the fashion fair in Miami

One of the biggest fashion fairs in Miami, the Cabana Show, will take place on January 26th and 27th at the Miami Beach Convention Center, Miami (USA). The fair connects fashion industry brands, retailers and trendsetters and will receive 4 brands associated with ABEST (Brazilian Association of Fashion Designers) with the support of ApexBrasil (Brazilian Trade and Investment Promotion Agency): Catarina Mina, Gissa Bicalho, Lavish and La Sirene.

The fashion show’s categories span swimwear, accessories, jewelry, lingerie and sportswear. Catarina Mina and La Sirène are two beachwear brands that exude a Brazilian spirit in their pieces: vibrant colors and fresh models, always emphasizing the elegance that the tropical climate can offer. Gissa Bicalho and Lavish present unique jewelry, stripped and sophisticated in the same measure, always with warm and cheerful colors.

The fair will have some attractions such as Swoop rides (very used in Miami to walk near the beach), coconut water, vegan ice cream and other entertainment. For more information, visit https://www.cabanashow.com.

  About ApexBrasil

The Brazilian Trade and Investment Promotion Agency (ApexBrasil) works to promote Brazilian products and services abroad and attract foreign investment to strategic sectors of the Brazilian economy. The Agency carries out diversified trade promotion actions, aimed at promoting exports and valuing Brazilian products and services abroad, such as prospective and trade missions, business roundtables, support for the participation of Brazilian companies in major international fairs, visits by foreign buyers and opinion makers to learn about the Brazilian production structure, among other business platforms that also aim to strengthen the Brazil brand. ApexBrasil coordinates efforts to attract foreign direct investment (FDI) to Brazil with a focus on strategic sectors for developing the competitiveness of Brazilian companies and the country.

About ABEST

Created in 2003, the Brazilian Association of Fashion Designers aims to strengthen and promote Brazilian design and fashion. Its main proposal is to help the development of Brazilian brands with an international reach and guarantee the authenticity and creativity of each one of them, in addition to publicizing the Brazilian lifestyle, thus contributing to the growth of all segments linked to fashion. Currently, ABEST, which is not for profit, has 120 brands from all over Brazil that export products to 57 countries. In addition, it constantly carries out strategic actions to expand penetration into new markets around the world and strengthen relationships with those already conquered.

About FASHION LABEL BRASIL

FASHION LABEL BRASIL, Program for the Internationalization of Brazilian Fashion with Added Value, was created in 2003 by ABEST in partnership with APEXBRASIL, whose proposal is to position the image of Brazilian fashion abroad, valuing the image of an innovative and contemporary Brazil. The program has strategic activities — Buyer and Image Project, International Fairs and Fashion Shows, Showroom Project, in addition to special actions — to expand penetration into new markets around the world and strengthen relationships with those already conquered.

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